| Event Title | Introduction to Focus Groups (ONLINE) |
| Location | Online (ZOOM) |
| Sponsor | H.W. Odum Institute |
| Date/Time | 09/23/2020 - 09/24/2020 10:00 AM - 2:00 PM | Event Price |
| Cutoff Date | 09/21/2020 Must register before this date |
This is a 2-day online course.
Focus groups are commonly used to capture rich information about attitudes and beliefs. The class will highlight the most appropriate uses of focus groups, and the essentials of moderating focus groups, developing interview questions, analyzing and using results, as well as reporting findings. The class will be supplemented with real-life examples and hands-on exercises.
